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Brandon Metcalf
Brandon Metcalf

334 Followers

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Apr 27, 2022

I carved out time from running two businesses to attend Harvard Business School — here’s what I learned

For the past four years, I’ve been enrolled in the Owner/President Management (OPM) program at Harvard Business School. A few weeks ago I graduated alongside my inspiring classmates. The 40-year-old program is geared toward helping the world’s top executives and entrepreneurs realize their true leadership potential. Through a unique and…

5 min read

I carved out time from running two businesses to attend Harvard Business School — here’s what I…
I carved out time from running two businesses to attend Harvard Business School — here’s what I…

5 min read


Published in AppExchange and the Salesforce Ecosystem

·Mar 31, 2022

How to Navigate the Alphabet Soup of SaaS Metrics

Not all SaaS metrics are the same, even the ones that are sometimes called the same thing. Although they are numbers and data at their core, they’re incredibly and unexpectedly subjective. …

Salesforce

4 min read

How to Navigate the Alphabet Soup of SaaS Metrics
How to Navigate the Alphabet Soup of SaaS Metrics
Salesforce

4 min read


Mar 5, 2022

Building a Global Software Company Was the Best Education I Could Have Ever Gotten

My last company was born out of the frustration I had with the software available in the staffing and recruiting industry. When I initially came up with the idea that would solve for that frustration, I had no idea where it would go. It started with the creation of a…

5 min read

Building a Global Software Company Was the Best Education I Could Have Ever Gotten
Building a Global Software Company Was the Best Education I Could Have Ever Gotten

5 min read


Feb 9, 2022

What Every SaaS Founder Who Doesn’t Have A Finance Background Should Be Looking Out For

I recently posted a LinkedIn poll asking what career path makes for the best SaaS founder. Out of the four options, only 8% of respondents voted for a founder with a finance background. It’s incredibly common to be a founder in the software space who wasn’t a CFO or other…

Startup

5 min read

What Every SaaS Founder Who Doesn’t Have A Finance Background Should Be Looking Out For
What Every SaaS Founder Who Doesn’t Have A Finance Background Should Be Looking Out For
Startup

5 min read


Published in AppExchange and the Salesforce Ecosystem

·Dec 29, 2021

Thought Leadership Isn’t an Ego Trip

Once upon a time, marketing was all about storytelling. That’s still important — but any good story needs strong characters who have interesting things to say, and that is the role of thought leadership. Before we had direct channels like the AppExchange blog, social media, LinkedIn, and so on, executives…

Salesforce

5 min read

Thought Leadership Isn’t an Ego Trip
Thought Leadership Isn’t an Ego Trip
Salesforce

5 min read


Dec 9, 2021

Why Am I Just Hearing About This Now?

In my decade-plus experience leading fast-growing software companies, I’ve found myself saying, “Why am I just hearing about this now?” more times than I can count. No one likes feeling blindsided, but as much as I dislike it, my team is even more frustrated by this statement. One big aspect…

4 min read

Why Am I Just Hearing About This Now?
Why Am I Just Hearing About This Now?

4 min read


Published in AppExchange and the Salesforce Ecosystem

·Nov 29, 2021

No Crystal Ball? No Problem — Three Steps to Plan for 2022

Most business leaders facing the annual planning cycle would love to get their hands on a crystal ball. As we move forward into 2022, we are searching for the right annual budgets and targets that will set us up for a successful year of growth. This year feels a bit…

Salesforce

4 min read

No Crystal Ball? No Problem — Three Steps to Plan for 2022
No Crystal Ball? No Problem — Three Steps to Plan for 2022
Salesforce

4 min read


Published in AppExchange and the Salesforce Ecosystem

·Sep 2, 2021

Thinking Big, Building Bigger

Developing a “think bigger” mindset. Thinking bigger lies behind most great achievements. Ever since someone rubbed two sticks together to make a fire, or harnessed a donkey to a cart, people have dreamed up new ways of doing things, and then gone ahead and turned them into reality. …

Goals

5 min read

Thinking Big, Building Bigger
Thinking Big, Building Bigger
Goals

5 min read


Jul 20, 2021

Understanding Your Business’s Financial Health

As someone who has been involved for the last two decades in founding and building businesses, I know that a lot of times business leaders have to make decisions based on gut feel. …

Finance

5 min read

Understanding Your Business’s Financial Health
Understanding Your Business’s Financial Health
Finance

5 min read


Published in AppExchange and the Salesforce Ecosystem

·May 24, 2021

Customer Love: Maximizing the Value You Deliver to Customers

Great user experience is not just a nice-to-have, but a central aspect to creating a product that will work and become the favorite piece of IT “furniture” at clients’ businesses. Did you ever buy a fashionable sofa that turned out to be very uncomfortable to sit on? Or a microwave…

Salesforce

4 min read

Customer Love: Maximizing the Value You Deliver to Customers
Customer Love: Maximizing the Value You Deliver to Customers
Salesforce

4 min read

Brandon Metcalf

Brandon Metcalf

334 Followers

Dog dad, husband, entrepreneur, investor. www.linkedin.com/in/Metcalf

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